8 Myles Rebrands as Myles Comfort Foods!
Union Kitchen Accelerator Member 8 Myles, founded by Myles Powell, is getting a makeover (and a new name)! The frozen comfort food company has rebranded to "Myles Comfort Foods". Their newly rebranded and reformulated products are rolling out to 1,200 retail stores across the country, including esteemed retailers like Whole Foods Market, Target, and Sprouts Market. This rebranding signifies another exciting phase of growth for the company as they continue to scale and adapt to the market. Let's go Myles!!!
Myles Comfort Foods was founded with a simple yet powerful vision: to create delicious, high-quality frozen foods that bring comfort to every meal. The company's journey began as 8 Myles, a member of the renowned Union Kitchen Accelerator program, which provides support and guidance to emerging food entrepreneurs. From the very beginning, Myles Comfort Foods set out to disrupt the frozen food industry by offering products that prioritize taste, convenience, and nutrition without compromising on quality or natural ingredients.
Myles Comfort Foods' recent rebranding was a strategic move that aligns with their vision and resonates with their target audience. The rebrand emphasizes the comforting aspect of their products and highlights the care and thoughtfulness put into each meal. With this new identity, Myles Comfort Foods aims to inspire consumers to embrace the convenience of frozen foods without compromising on taste or quality.
Myles states, "We decided to rebrand because we wanted to be more intentional about who we are. It’s in the name. We also reformulated and are releasing a new lineup of mac and cheese that features more decadence, more bold flavors, and places an even bigger emphasis on our value proposition — clean, premium, comfort food. With this new lineup, we are excited to stand out in the frozen food space even better than before as we expand our distribution footprint and develop a deeper bond with our consumers.”
Myles Comfort Foods has achieved an incredible milestone by securing placements in 1,200 retail stores nationwide. Their products can now be found on the shelves of esteemed retailers like Whole Foods Market, Target, and Sprouts Market, which reflects the trust and recognition they have garnered within the industry. This expansion not only validates their commitment to excellence but also provides consumers across the country with access to wholesome, delicious frozen meal options.
Read more about this exciting rebranding here!