Caribe Juice Launches into Publix Grocery Stores
Caribe Juice offers a variety of flavors that are sure to tantalize your taste buds. Caribe offers classic Caribbean flavors like guava, passionfruit, and mango, and each bottle is made with high-quality tropical fruits and Caribe’s signature blend of acerola superfruit juice (a berry native to the Caribbean that is known for its exceptionally high Vitamin C content) and pressed cane stalk juice.
The brand, which was founded by Luis Solis as an MBA student at the University of Virginia, aims to spread joy by bottling the delicious flavors of the tropics, protecting the taste and nutrients as much as possible, and sharing them with their consumers.
By landing on the shelves of Publix, Caribe Juice will be able to reach a wider audience and bring the flavors of the Caribbean to even more people. Publix is a well-known and respected grocery store chain that prides itself on offering high-quality products to its customers. With over 1,200 stores across the southeastern United States, Caribe Juice now has the opportunity to introduce its delicious juices to a larger customer base.
Caribe Juice is passionate about the flavors of the Caribbean and takes pride in using traditional methods to craft their juices. They work with local growers and suppliers to source the best ingredients, ensuring that their customers can enjoy the true taste of the Caribbean with each sip.
Caribe joined the Union Kitchen Accelerator to leverage the ecosystem of Union Kitchen to expand into the Mid-Atlantic retail market and learn what consumers want on an accelerated timeline. Originally co-manufacturing, Luis pivoted his production process and took his production process to the Dominican Republic, where he purchased his own manufacturing facility. Controlling all aspects of production, from the specific farms he worked to source the ingredients all the way through bottling and shipping, Luis was able to lower his retail price from $4.99 to $1.99 and even eventually launched in Walmart stores around the United States.
The launch into Publix grocery stores is just the beginning for Caribe Juice. They are excited to continue growing their brand and bringing their unique and delicious flavors to even more customers across the country. If you're a fan of Caribbean-inspired flavors or simply love delicious and fresh juices, be sure to check out Caribe Juice at your local Publix grocery store. You won't be disappointed!